LORI MARTIN
Creative Director, Copywriter
Brand, Social & Content
About me
I'm a writer and leader invested in solving problems with creativity, currently working freelance and teaching Social Media Marketing part-time at Chapman University.
I've created robust 360 campaigns, boosted a brand's reach through impactful influencer campaigns, run real-time newsrooms during major tentpole moments like Super Bowl where reactive creativity can move the needle for brands, launched an industry-first mobile test drive app, and built social-first concepts that foster communities. ​
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Got a creative problem? Get in touch.

Experience
Lecturer 01/26-Present
Chapman University
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Freelance ACD/Copywriter 06/25-01/26
Havas, NY
VP, Group Creative Director 08/12-03/25
INNOCEAN USA
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Sr. Copywriter 02/07-08/12
Wunderman/Young & Rubicam
Awards
Webby
Effie
Clio
Shortys
Communication Arts
Graphis
One Show Merit
Cannes Lion Shortlist
New York Festival Finalist
ADDYs
Summit Awards
ThinkLA
Adweek Creative 100
Brands
Hyundai
Genesis
Land Rover
Mattel
Southern California Edison
Southwest Airlines
Chase
Wells Fargo
Barbecues Galore
James Hardie
Health Net
Jenny Craig
Hilton Hotels
Hitachi
The Flex Company
Wyndham Hotels
The Exodus Road
Voda Spa
NomNomNow