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LORI MARTIN
Group Creative Director/Writer
Brand, Social & Content

Range Anxiety
Going EV is hard for people, especially because of the debilitating range anxiety. But in this video, Hyundai shows the liberation that comes with a Plug-in Hybrid, with very few side effects.
To be honest, the legal was my favorite part.
IAC Outstanding Online Video
Bronze ADDY - Elements of Advertising, Copywriting
Bronze ADDY - Internet Commercial, Single
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